Expert
Lead Follow Up & Qualification After Your Trade Show
We contact and qualify your trade show leads within days.
About 75% of trade show leads are never followed up -- largely for one of these two reasons:
- Salespeople are Busy - sales professionals are too busy, especially after a trade show.
- Perceived Low Quality - the majority of the leads from your trade show are "drop ins" or just people who wanted a freebie or giveaway.
Each of your trade show leads will be contacted and qualified by 2 or more methods (email, text, and phone) to get additional information or identify leads as prospects or "dead ends."
A Real ROI from Trade Shows
Make the most of your trade show investment. Following up your trade show sales leads is absolutely critical to the success of your trade show. Gathering leads is probably the reason you attended the trade show.
Trade Show Follow Up Options
The amount of follow up you want is up to you.
Your trade show follow up service options include:
Customized
Qualification Email - an
email with your message, logo, and contact information will be mailed
to your list to generate immediate responses. The email also
also quickly qualifies out many of the attendees who stopped by your
booth for the "freebie" only.
Text
Message - if you have collected cell phone numbers, your
trade show leads can be contacted by a text message that allows them
to respond or opt-out of your list.
Calling - we call each phone contact on
your list to qualify your leads, leave informative voice mails, make appointments when possible, and get
additional information when available.
How Trade Show
Follow Up Service Works
Contacting your list via more than one method can double or triple the effectiveness of your trade show follow up efforts.
We start by contacting your leads with a simple email or text message that allows them to respond (complete a form or call) or opt-out. Once the email or texts have been sent, our professional and friendly people call all leads who have not responded.
The goal of your trade show follow up campaign is to gather qualifying information or produce a list of "hot leads" for your salespeople.
Pricing
Call us at (832) 628-0987 or contact us online to get trade show follow up pricing. We will be happy to answer your questions and help you start making the most of your trade shows.