Comments on: Make Your Small Company Look Big http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/ Professional Marketing Management for Small & Medium Businesses Sun, 21 Mar 2010 07:01:31 +0000 http://wordpress.org/?v=2.0.6 by: Milwaukee SEO http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-35618 Sat, 07 Mar 2009 04:38:43 +0000 http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-35618 One of the great things about the web is the fact that your company can look as big or as small as you want. Expecially with personal service firms, it's often a big adavantage to appear small and providing personal attention. Law and accounting firms here in Wisconsin use that strategy a lot, even in television commercials! One of the great things about the web is the fact that your company can look as big or as small as you want. Expecially with personal service firms, it’s often a big adavantage to appear small and providing personal attention. Law and accounting firms here in Wisconsin use that strategy a lot, even in television commercials!

]]> by: Cross Selling Complex Products Online: No-Cost Online Sales Boost at Lead Optimize.com http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-5471 Fri, 07 Sep 2007 04:10:09 +0000 http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-5471 [...] Make Your Small Company Look Big [...] […] Make Your Small Company Look Big […]

]]> by: Khalid Hajsaleh http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4186 Fri, 03 Aug 2007 01:52:41 +0000 http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4186 Steven, I guess this depends on whom you are trying to target with your site. ٍSome people will not buy from a small company. Even if you are not trying to make yourself look bigger than what you really are, the advice in the blog is good. I love sites that provide good content that is updated regularly. I think that is the only way to keep clients and visitors engaged. Steven, I guess this depends on whom you are trying to target with your site. ٍSome people will not buy from a small company. Even if you are not trying to make yourself look bigger than what you really are, the advice in the blog is good. I love sites that provide good content that is updated regularly. I think that is the only way to keep clients and visitors engaged.

]]> by: Steven Bradley http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4129 Tue, 31 Jul 2007 17:10:15 +0000 http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4129 I agree Chris. It does depend on who you want as clients. I'm with you on the 'big boys' needing to think you already work with other 'big boys' before they'll call. It's one of those things I wrestled with when first launching my site. I tried to go with the bigger than I am idea, but after making some decisions about who I wanted to work with and who I am I'm going to change that in an upcoming redesign. I think your advice is good, but it's not necessarily meant for everyone. It depends on who you are and who you want to work with and how you want to get there. I agree Chris. It does depend on who you want as clients. I’m with you on the ‘big boys’ needing to think you already work with other ‘big boys’ before they’ll call.

It’s one of those things I wrestled with when first launching my site. I tried to go with the bigger than I am idea, but after making some decisions about who I wanted to work with and who I am I’m going to change that in an upcoming redesign.

I think your advice is good, but it’s not necessarily meant for everyone. It depends on who you are and who you want to work with and how you want to get there.

]]> by: Chris http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4122 Tue, 31 Jul 2007 14:08:34 +0000 http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4122 Steven, You are right. Not everyone wants to look big but often when a company wants to "play with the big boys" they need to portray it before they will even get a phone call. Steven,

You are right. Not everyone wants to look big but often when a company wants to “play with the big boys” they need to portray it before they will even get a phone call.

]]> by: Steven Bradley http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4115 Tue, 31 Jul 2007 05:24:12 +0000 http://www.leadoptimize.com/blog/2007/07/30/make-your-small-company-look-big/#comment-4115 Chris this is one of those issues I've gone back and forth on. I'm not sure appearing bigger than you are is necessarily the best practice, though it probably depends on the kind of clients you're hoping to attract. I agree with most of the items on your list though. Big or small your site should be professional and work. You should try new things and link out and link internally. But I think transparency is also very important and if you happen to be a small company I think you can gain more by being up front about that. Most clients only want to know that you can deliver. Again it could depend on the clients you want to attract. Fortune 500 companies are most likely looking to work with larger companies, but not everyone wants to work with fortune 500 companies. Chris this is one of those issues I’ve gone back and forth on. I’m not sure appearing bigger than you are is necessarily the best practice, though it probably depends on the kind of clients you’re hoping to attract.

I agree with most of the items on your list though. Big or small your site should be professional and work. You should try new things and link out and link internally.

But I think transparency is also very important and if you happen to be a small company I think you can gain more by being up front about that. Most clients only want to know that you can deliver.

Again it could depend on the clients you want to attract. Fortune 500 companies are most likely looking to work with larger companies, but not everyone wants to work with fortune 500 companies.

]]>