ATTENTION - Like I said last month, this month’s Lead Optimize Blog Carnival posts will be considered for bonus chapters in the Lead Optimize book, which is scheduled to come out later this year.

Contributors whose work is included in the book (with your permission) will not be financially compensated but will, of course, get full credit for the content of the respective chapter and a complimentary copy of the book.

The same will apply to next month’s carnival as well since there should still be time to add to it then.

On with the carnival…

General Business

Charles H. Green presents Hostage Negotiation - Lessons for Selling, Customer Service and Business Relationships posted at Trust Matters, saying, “Hostage negotiators deal with the angriest and most stressed people around - and have a 95% success rate. Perhaps there’s something we can learn from them about how to connect to people.”

Lead Generation & Nurturing

Cade Krueger presents Consistency with E-mail Campaigns posted at Write To Right. Cade presents some great ideas throughout his blog so you might want to read beyond just this article.

Barbra Sundquist presents Creating a Stable Email Address - No Matter What Google Does posted at HomeBusinessWiz.

Charles H. Green presents Trusted Advisor Associates > Trust Matters posted at Trust Matters, saying, “If you want potential customers to trust your website enough to make a purchase, don’t make this trust-killing mistake.”

Marketing

Charles H. Green presents How Marketing Can Destroy Sales Trust posted at Trust Matters, saying, “If your marketing is subverting your sales, you may be damaging your brand. Take a lesson from the bad example of Politicans, PR, and Big Pharma to improve your sales instead.”

I really like Charles’ message in this article, especially this:

Marketing is, by its nature, a monologue—it tells things people want to hear to the people who want to hear them.
Sales is, by its nature, an infinitely customized dialogue.

Nothing wrong with either one. Each has its place. But they are different.

Edithyeung presents How to Drive Traffic to Your Website or Blog - Part 1 posted at Edith Yeung.Com: Dream. Think. Act.. This is a list of sites and tools that will help you drive traffic to your site. If you do not use them, you should. Thanks, Edith.

That concludes this edition. Submit your blog article to the next edition of lead optimize! using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

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